Muditā means joy; especially sympathetic or vicarious joy. Also: the pleasure that comes from delighting in other people's well-being. The traditional paradigmatic example of this mind-state is the attitude of a parent observing a growing child's accomplishments and successes.This perfectly expresses the relationship that we at Mudita Media cultivate with our clients. Working with start ups, small businesses and entrepreneurs to help them grow from mere thoughts and ideas to 5, 6 or even 7 figure businesses. Helping people and business around the world connect with their customers and fans.